Make Video Testimonials a Breeze

Posted on August 2, 2012. Filed under: Video Testimonials | Tags: , , , , |

Customer testimonials are one of the most effective marketing tools for businesses, and using video to praise a product is all the more compelling. Capturing video recordings of these comments and embedding them in your web site provides potential clients with an actual user’s unbiased views and shows why they should do business with you, not your competitor.


A great way for users to create a video on your product is to use the mailVU video recorder (part of their Business Plan). Your web site visitors can record and submit a video testimonial from their webcam, right from your web site. Video files go to your online mailVU account where they can be reviewed and resized. You may embed these testimonials as-is, or download the videos, edit them into a montage, then upload and embed them onto your site or upload them to YouTube.

Customer testimonials need to be authentic, otherwise viewers will be skeptical of the message. To get authentic reviews contact your very best clients and ask them to go to your web site to record a video for you – it only takes a few minutes. Bring together a personable, diverse group of customers to do your testimonials. Ask them to describe why they love what your business has to offer. People new to your company will respond positively if your testimonials are honest and trustworthy.

Your website and blog visitors will be able to hear and see the excitement a customer conveys about your product(s) during a video testimonial, making them more meaningful and believable. Seeing these enthusiastic reviews can help turn web site visitors into customers.

When your videos are ready to share, size and embed them in a spot on your site where they’re readily visible. Using your web site as a vehicle for customer testimonials is a cost-effective way to showcase your business while getting feedback from anyone, anywhere in the world on your products and services.

Another way the video testimonial widget can be utilized is contests! Ask your users to record videos explaining why they love your service or product, and give prizes for the best submissions. Be creative with it and watch your brand grow!

With the mailVU Business Plan, capturing user testimonial videos and embedding them on your web site is easy, fast, and very affordable. Contact to find out how.

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